Technical SEO education that focuses on what actually moves rankings
We're running ongoing sessions on crawl budget optimization, Core Web Vitals troubleshooting, and JavaScript rendering for search engines. Each session includes working examples and time to ask questions about your specific site challenges. These aren't abstract lectures—they're focused on real problems you'll encounter when trying to improve how search engines interact with your content.
Open for Enrollment
We cover how search engines decide what to crawl, how internal linking affects crawl priority, and which redirects actually waste your crawl budget. You'll work through log file analysis and see exactly where crawlers are spending time on real sites.
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This focuses on LCP, CLS, and INP—what they measure, where they break, and how to fix them without just guessing. We walk through browser DevTools, field data from real users, and strategies that work when you can't rewrite your entire frontend.
Learn More →We're developing new sessions based on the questions that come up most often. These topics will roll out as they're ready—not tied to specific calendar dates, just based on when the material is solid enough to be useful.
How search engines handle client-side rendering, when pre-rendering actually helps, and debugging tools to see what crawlers are getting. We'll compare static generation, server-side rendering, and hybrid approaches with real performance data.
Schema markup that search engines can actually use—product data, article markup, FAQ schemas. We'll focus on validation, testing, and the difference between data that shows up in rich results versus data that just passes validation.
Setting up multi-language or multi-regional sites without creating duplicate content issues. We'll work through hreflang implementation, URL structure decisions, and content strategies when you're serving different markets.
Beyond responsive design—how mobile indexing changes what you need to prioritize, what gets missed when desktop and mobile versions differ, and testing approaches to catch problems before they affect rankings.
